Tweeter

Twitter Unveils Plans to Draw Money From Ads

Twitter unveiled a plan Tuesday to use advertising to turn its massive popularity into cash.  “Promoted Tweets” will allow businesses and organizations to highlight their 140 character or less messages to a wider group of users.  Under a system reminiscent of Google’s advertising formats, businesses will be able to buy ads that appear in Twitter’s search results.  Brands including Starbucks, Best Buy, Red Bull, Sony Pictures and Virgin America will be the first customers to experiment with ”Promoted Tweets”.

Now that the ad platform has been revealed and Twitter is focused on making money, the question is this:  will users engage with or reject Twitter ads?