IAB Long-Tail Alliance publishers on Capitol Hill

Earlier this week, it was my pleasure to represent Apparel Media Group at the Interactive Advertising Bureau’s 2nd annual Long Tail Alliance DC Fly-in.  Over the course of the two day program, dozens of small content publishers and interactive ad networks participated in interactive panels on topics ranging from direct selling into brands to malware control and lobbied members of congress and the senate on behalf of more than 375 companies responsible for selling  over 86% of online advertising in the United States.

I had the opportunity to discuss key issues around consumer privacy and the collection of information online, interactive ad targeting, and industry regulation with five members congress and their legislative staffers.  In these discussions, it was clear that Members of Congress both on and outside of the House Committee on Energy and Commerce are concerned with the well-being of small businesses that depend on the ability to sell targeted interactive advertising to provide jobs for their employees and valuable content to their audiences.

Shout-outs to Google DC office staffers for hosting a heck of a dinner and to Tara at Venable for an awesome job chaperoning our group!

[Update - 6/24:  WSJ - To stem privacy abuses, industry groups will track web trackers]

[Update - 6/21:  NPR - Lawmakers try to introduce new bill]

[Update - 6/20:  Politico -  Website owners lobby against bill]

Andre Nader and Jared Golden at SxSW

Chill 3.0 atop Fogo de Chao at SxSW

On Saturday at the Entrepreneur’s Lounge, aka Chill 3.0, Nader with Build a Sign and Golden, AMG’s CEO. The two contemplate if beers could send data from bottle to bottle when tapped together, like the BUMP iPhone app.  Next year at SxSW you two?

Stocking up!

Gerry is working overtime to keep up with demand.  Mustering the skills he learned as a strapping young warehouse manager, Gerry loads a palette of media kits into Apparel Media Group inventory in Indianapolis.  To request a media kit of your own, drop us a line:  Connect with us.

Interns learning the ways of AMG

Jared leads a discussion on Interactive Apparel Advertising(TM) campaign distribution.

Let's Get Ready to Rumble - Buffer

Today marks the end of an exceptional journey around the Midwest.  Over the past few weeks, we’ve traveled thousands of miles visiting career centers at some of the top colleges in Illinois, Indiana, Wisconsin, Iowa and Michigan.  We’ve met more than one school mascot and recruited alongside companies like Geico, Baird and IBM.

To all the career center staff members, applicants, interviewees, parking garage attendants and hotel managers, thank you for taking the time to help Apparel Media Group find the very best students.  And now, the moment you’ve all been waiting for:  Interns, let’s get ready to rumblllllle!

Jared meets Bucky the Badger in Madison

While there may not be room for a company mascot in this year’s budget, Apparel Media Group is now hiring Marketing Interns and searching for a Chief Technology Officer.  Send resumes and referrals to joinus@apparelmediagroup.com